BetterEnrich vs Clay
BetterEnrich
Waterfall email & phone finder with 17+ data sources.
Clay
The universal data enrichment and outbound orchestration platform.
API & MCP Analysis
For AI-native operators choosing between BetterEnrich and Clay, the decision comes down to API accessibility and how easily your agent can interface with each tool.
Clay has the edge here with an official MCP server, letting you connect it directly to Claude or Cursor. BetterEnrich requires a REST API integration, which means your agent needs the API docs to build the connection.
"Claude, use BetterEnrich to find and verify the work email and mobile phone for this list of prospects."
"Set up the Clay plugin by following the steps at github.com/clay-run/agent-plugins, then search my 'Q1 Prospects' table for companies with over $50M in funding and list their founders."
Support & Guidance