Sales Intelligence

Persana

AI-powered sales prospecting and lead enrichment platform.

Important Links

Documentation ↗Website ↗Pricing ↗

Key Features

AI Prospecting

Lead Enrichment

Personalized Outreach Generation

Lead Generation

B2B Data Enrichment

How to use this tool

"Claude, use the Persana API to find 20 leads at US-based fintech startups and generate a personalized opening line for each."

Technical Feature Analysis

Persana is built for AI-first teams, specifically for workflows where you want an AI agent to handle your Sales Intelligence tasks. Instead of manual data entry, Persana lets your AI "see" and "act" on your data directly through its REST.

Persana AI provides a developer-friendly API for programmatically finding, enriching, and personalizing outbound outreach. It combines massive contact databases with AI-driven personalization to help sales teams book more meetings. The API enables the retrieval of verified person and company data, which can be used to trigger hyper-personalized email and LinkedIn campaigns at scale.

The biggest win with Persana is the ability to move from **Chat-to-Action**. By connecting it to your AI agent, you can automate AI Prospecting, Lead Enrichment, Personalized Outreach Generation without having to build a custom tech stack or hire a developer.

Direct Agent Workflow for Persana

• Connect: Give your Persana API Key to Claude Code, Cowork, or your favorite AI agent.

• Automate: Your agent handles AI Prospecting and Lead Enrichment directly.

• Execute: No extra software or middleware required for Sales Intelligence automation.

Use Persana for

AI Tools for Cold Outreach AI Tools for Lead Enrichment AI Prospecting Tools

Technical Details

API Type

REST

Authentication

API Key

Pricing Tier

Free Tier Available

SDK Languages

N/A

Webhooks

Yes

Frequently Asked Questions

What does Persana do?

Persana is a sales intelligence tool that provides AI-powered sales prospecting and lead enrichment platform.

How do I use Persana with AI agents?

Connect Persana to agents like Claude Code or Cowork by using its REST and your API Key keys. This allows your agent to perform AI Prospecting and Lead Enrichment directly without needing extra software.